Inspired by ingredients that can be found in tropical islands like Maui

Made with
Moisture in Mind

Most shampoos and conditioners start with deionized, chemically treated water as their primary ingredient. Maui moisture starts with a unique blend with aloe vera and is infused with pure coconut water.

Introducing Our Curl Squad

A formidable force of ladies who are here to help you discover, empower, and understand your curls. Because not all curls are the same.

India for Fine, Wavy India for Wavy

Dayna for Color-Treated, Coily Dayna for Coily

Jackie for Barrel Curls

Discover more with Curl Squad

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